Phillips will sell its first NFT by digital artist Mad Dog Jones (Micah Dowbak) in an online sale that will run from April 12–23, with bidding starting at $100.
The fully digital piece, titled REPLICATOR, is an “NFT experience,” according to Phillips statement on the piece, which is designed to self-produce 7 unique NFT “generations” in a 28-day cycle. The original NFT set to be auctioned is an image of an urban night scene. At its center is a photocopy machine; its screen reads “Ready to replicate.” From that illustration, the work will produce one new NFT per month, with every subsequent cycle producing one less artwork.
“It uniquely links form, subject, and function as it is completely dependent on the capabilities of an NFT to exist and perform the role it’s been given,” said Rebekah Bowling, a senior specialist in Phillips’s 20th century and contemporary art department.
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